Editorial, Sweet Spot
After seeing the “Georgy Girl” still life series during our annual Open Studios weekend in Sunset Park, a client contacted us to to shoot a spread for IN New York magazine featuring several spectacular pieces of jewelry.
Placing the jewelry amongst an array of fun, colorful treats, prop stylist and client collaborated to construct a set I relished capturing.
We utilized an adapter to connect the medium-format digital Hasselblad camera to the large-format analog Sinar camera—the best of both worlds for sure—and placed the still life objects on a piece of watercolor paper on the floor of the studio. Using the tilt mechanisms of the Sinar, plus the digital capture capabilities of the Hasselblad, tethered to the laptop, we could all see what we were doing in the moment. We kept at it, nudging the image here and there to perfection, resulting in a delightful spread. This type of collaborative commission is a specialty of the studio, and we invite more!
Pitch, for a film festival
I had a wonderful time preparing an advertisement proposal for the celebrated Tribeca Film Festival. For the task, the festival staff provided applicants with logos and a general outline of what was desired.
With the goal of channeling the experience of attending the festival, (including its location and general ethos), I sourced a set of theatre chairs and shot them “on location”. Tribeca is somewhat known for its iconic, out-of-time cobblestone streets, which feature heavily in my advertisement. The stone-search wound up taking me to Sunset Park, BK (where I ultimately found them) but never mind, I had all the elements I needed and took it from there.
It was an exciting challenge and although I did not win the competition, I believe the concept fit perfectly with the energy of the festival itself.